---
title: "Alexander Perelman, Head Of Product @ groas: groas Blog"
description: "Ex Goldman Sachs and Ex Stanford Computer Science"
url: "https://groas.com/author/alexander-perelman"
image: "https://groas.com/og/groas.jpg"
---

# Alexander Perelman

![Alexander Perelman](https://groas.com/media/blog/4f17cac3a81acc224cc1b2cfab8f94bbc295a3089d13e8421125771ef8d4064f.jpg)

Head Of Product @ groas

Ex Goldman Sachs and Ex Stanford Computer Science

[LinkedIn](https://www.linkedin.com/in/alexander-433793253/)

- [All Blogs](https://groas.com/blog)
- [Google Ads Best Practices](https://groas.com/category/google-ads-best-practices)
- [AI For Google Ads](https://groas.com/category/ai-for-google-ads)
- [Google Ads News](https://groas.com/category/google-ads-news)

* [![A lone sprint winner on the podium is ignored while reporters crowd the seventh-place runner, showing that ranking first isn't the same as being quoted.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/c8bde4da-a5cb-480b-a7a4-517c9f5ab588.png)](https://groas.com/post/just-do-good-seo-vs-aeo-is-a-different-j)
  ## [SEO vs. AEO: What Actually Gets a Page Cited in AI Overviews?](https://groas.com/post/just-do-good-seo-vs-aeo-is-a-different-j)
  [October 17, 2026 • 9 min read](https://groas.com/post/just-do-good-seo-vs-aeo-is-a-different-j)

  [Written by Alexander Perelman](https://groas.com/post/just-do-good-seo-vs-aeo-is-a-different-j)
* [![A slot machine with a photo of three winning cherries taped over its reels, while the real reels spin mismatched behind it: a faked guaranteed win.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/8088699e-634c-4155-9688-ea2e43b061c2.png)](https://groas.com/post/anyone-guaranteeing-you-a-chatgpt-citati)
  ## [A Guaranteed ChatGPT Citation Is a Screenshot, Not a Result](https://groas.com/post/anyone-guaranteeing-you-a-chatgpt-citati)
  [October 17, 2026 • 9 min read](https://groas.com/post/anyone-guaranteeing-you-a-chatgpt-citati)

  [Written by Alexander Perelman](https://groas.com/post/anyone-guaranteeing-you-a-chatgpt-citati)
* [![A battered marketing playbook covered in crossed-out 'best before' stickers and growing mould, suggesting SEO citation advice that keeps expiring.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/139c1843-b038-4d1a-aa5c-6245a8d1c995.png)](https://groas.com/post/from-sge-to-ai-mode-a-dated-timeline-of)
  ## [From SGE to AI Mode: When AI Overview Citation Advice Expired](https://groas.com/post/from-sge-to-ai-mode-a-dated-timeline-of)
  [October 17, 2026 • 10 min read](https://groas.com/post/from-sge-to-ai-mode-a-dated-timeline-of)

  [Written by Alexander Perelman](https://groas.com/post/from-sge-to-ai-mode-a-dated-timeline-of)
* [![Cartoon of an owner admiring himself in a mirror, boasting his brand appears when he asks about it, while a colleague's long log of missed questions unrolls.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/66d07764-25cf-4114-acdd-1841dfee04a6.png)](https://groas.com/post/the-buyer-prompt-swipe-file-60-questions)
  ## [The Buyer-Prompt Swipe File: 60 AI Visibility Checks and a Gap Log](https://groas.com/post/the-buyer-prompt-swipe-file-60-questions)
  [October 17, 2026 • 10 min read](https://groas.com/post/the-buyer-prompt-swipe-file-60-questions)

  [Written by Alexander Perelman](https://groas.com/post/the-buyer-prompt-swipe-file-60-questions)
* [![A tiny surveyor plants an orange flag in the one empty square of a spreadsheet-grid landscape built from stacked web pages owned by others.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/005f618e-ce12-419a-b161-bf037a878eee.png)](https://groas.com/post/build-a-citation-gap-map-in-one-google-s)
  ## [Build an AI Citation Gap Map in Google Sheets](https://groas.com/post/build-a-citation-gap-map-in-one-google-s)
  [October 17, 2026 • 10 min read](https://groas.com/post/build-a-citation-gap-map-in-one-google-s)

  [Written by Alexander Perelman](https://groas.com/post/build-a-citation-gap-map-in-one-google-s)
* [![A glossy report sliced into eleven strips: eight flashy ones with gauges and arrows are discarded, three plain tables are pinned aside as the keepers.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/dcde722c-dc30-4985-bd1d-a5c554d0fa95.png)](https://groas.com/post/teardown-of-a-typical-monthly-ai-visibil)
  ## [The AI Visibility Report Teardown: 11 Line Items, 3 Worth Keeping](https://groas.com/post/teardown-of-a-typical-monthly-ai-visibil)
  [October 17, 2026 • 11 min read](https://groas.com/post/teardown-of-a-typical-monthly-ai-visibil)

  [Written by Alexander Perelman](https://groas.com/post/teardown-of-a-typical-monthly-ai-visibil)
* [![A freshly repainted orange shopfront whose rain-puddle reflection shows its old faded navy version, as if the street still remembers the former shop.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/7c752b38-44f4-42c3-8416-b99c9345ec4b.png)](https://groas.com/post/the-startup-that-changed-its-offer-every-2)
  ## [The Startup That Kept Changing Its Offer—and the Version AI Would Remember](https://groas.com/post/the-startup-that-changed-its-offer-every-2)
  [October 17, 2026 • 9 min read](https://groas.com/post/the-startup-that-changed-its-offer-every-2)

  [Written by Alexander Perelman](https://groas.com/post/the-startup-that-changed-its-offer-every-2)
* [![Tiny model foragers ignore flashy padlocked storefronts and gather paper paragraphs from a plain open shop, showing AI answers pick passages, not pitches.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/2914f522-b695-4660-acc9-e6609b24154a.png)](https://groas.com/post/9-myths-about-getting-your-landing-pages)
  ## [8 Myths About Getting Landing Pages Cited in Google AI Overviews](https://groas.com/post/9-myths-about-getting-your-landing-pages)
  [October 17, 2026 • 10 min read](https://groas.com/post/9-myths-about-getting-your-landing-pages)

  [Written by Alexander Perelman](https://groas.com/post/9-myths-about-getting-your-landing-pages)
* [![Cartoon of an agency rep showing an owner a fancy telescope aimed at his shabby shop, joking he'll pay monthly to watch it rather than have it fixed.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/c631c8e7-c8f4-44e7-9671-72e6719f70ef.png)](https://groas.com/post/an-open-letter-to-the-owner-whose-google)
  ## [An Open Letter to the Owner Whose Ads Agency Just Added an AEO Retainer](https://groas.com/post/an-open-letter-to-the-owner-whose-google)
  [October 17, 2026 • 9 min read](https://groas.com/post/an-open-letter-to-the-owner-whose-google)

  [Written by Alexander Perelman](https://groas.com/post/an-open-letter-to-the-owner-whose-google)
* [![Miniature model: staff polish a perfect little shop while a bouncer at its padlocked gate turns away couriers who can't get in.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/f905797b-dd41-4382-bce4-fd812e2c73b3.png)](https://groas.com/post/technical-seo-for-ai-visibility-the-fixe)
  ## [Technical SEO for AI Visibility: Fix Access Before You Polish the Page](https://groas.com/post/technical-seo-for-ai-visibility-the-fixe)
  [October 17, 2026 • 10 min read](https://groas.com/post/technical-seo-for-ai-visibility-the-fixe)

  [Written by Alexander Perelman](https://groas.com/post/technical-seo-for-ai-visibility-the-fixe)
* [![A tiny figure carries one giant worn pencil across a huge paper calendar, the first week filled with handwritten lists and the rest still blank.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/b02b87f2-789c-430c-a98c-58cbac1ce432.png)](https://groas.com/post/one-person-30-days-zero-new-tools-how-i)
  ## [One Person, 30 Days, Zero New Tools: A Playbook for Your First AI Citations](https://groas.com/post/one-person-30-days-zero-new-tools-how-i)
  [October 17, 2026 • 10 min read](https://groas.com/post/one-person-30-days-zero-new-tools-how-i)

  [Written by Alexander Perelman](https://groas.com/post/one-person-30-days-zero-new-tools-how-i)
* [![Two identical books on a shelf: one bristles with hundreds of red sticky tabs from constant use, the other sits untouched with a cobweb.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/430830fd-b52e-41ee-b795-5a91a594f6f0.png)](https://groas.com/post/autopsy-of-a-page-ai-ignored-why-one-of)
  ## [Postmortem: 402 Live-Answer Fetches for One Post, Zero for Its Neighbour](https://groas.com/post/autopsy-of-a-page-ai-ignored-why-one-of)
  [October 17, 2026 • 9 min read](https://groas.com/post/autopsy-of-a-page-ai-ignored-why-one-of)

  [Written by Alexander Perelman](https://groas.com/post/autopsy-of-a-page-ai-ignored-why-one-of)
* [![An open teal front door over a WELCOME mat is sealed by a fresh brick wall, showing a site that invites bots in yet still blocks them.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/b9b6fcab-50f4-4c73-ab2c-7da62e5a55c7.png)](https://groas.com/post/the-ai-readability-swipe-file-robots-txt)
  ## [The AI-Readability Swipe File: 7 Blocks for Bots, Schema and Citable Answers](https://groas.com/post/the-ai-readability-swipe-file-robots-txt)
  [October 17, 2026 • 9 min read](https://groas.com/post/the-ai-readability-swipe-file-robots-txt)

  [Written by Alexander Perelman](https://groas.com/post/the-ai-readability-swipe-file-robots-txt)
* [![A pop-up book whose answer page springs up a giant red billboard marked AD, crowding tiny cited source books off the bottom of the page.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/95fc7a4b-073f-403b-a4cf-afc6f9bd5e45.png)](https://groas.com/post/ads-will-take-the-top-of-google-s-ai-ove)
  ## [By 2027, Ads Will Crowd Google’s AI Overviews: Five Predictions I’ll Score](https://groas.com/post/ads-will-take-the-top-of-google-s-ai-ove)
  [October 17, 2026 • 10 min read](https://groas.com/post/ads-will-take-the-top-of-google-s-ai-ove)

  [Written by Alexander Perelman](https://groas.com/post/ads-will-take-the-top-of-google-s-ai-ove)
* [![Clay shopkeeper holding one page before three doormen, each guarding a door with a different guest list; only the teal middle door stands ajar.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/e6259c56-6727-4185-a4bd-b51cc67132a3.png)](https://groas.com/post/chatgpt-vs-perplexity-vs-google-ai-overv-3)
  ## [ChatGPT vs Perplexity vs Google AI Overviews: Where Should You Work for Citations First?](https://groas.com/post/chatgpt-vs-perplexity-vs-google-ai-overv-3)
  [October 17, 2026 • 11 min read](https://groas.com/post/chatgpt-vs-perplexity-vs-google-ai-overv-3)

  [Written by Alexander Perelman](https://groas.com/post/chatgpt-vs-perplexity-vs-google-ai-overv-3)
* [![Tabletop model town square: a crowd takes leaflets from a big answer booth, while one figure in yellow walks to the open, empty kiosk just behind it.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/36651900-ed38-4a8c-943b-ff92ccad7112.png)](https://groas.com/post/position-2-6-4-204-impressions-one-click)
  ## [Position 2.6. 4,204 Impressions. One Click.](https://groas.com/post/position-2-6-4-204-impressions-one-click)
  [October 17, 2026 • 10 min read](https://groas.com/post/position-2-6-4-204-impressions-one-click)

  [Written by Alexander Perelman](https://groas.com/post/position-2-6-4-204-impressions-one-click)
* [![A paid receipt curls across a desk and turns into a road map full of red pins, with one empty hole showing where your brand is missing.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/0c58b2c1-80a4-4aa3-978b-880651c0c7b0.png)](https://groas.com/post/turn-your-google-ads-search-terms-report)
  ## [Turn Converting Search Terms Into an AI Prompt Map in 90 Minutes](https://groas.com/post/turn-your-google-ads-search-terms-report)
  [October 17, 2026 • 11 min read](https://groas.com/post/turn-your-google-ads-search-terms-report)

  [Written by Alexander Perelman](https://groas.com/post/turn-your-google-ads-search-terms-report)
* [![A bouncer checks IDs at a night door while a long queue of people all wear 'BOT' name stickers, implying most claimed bot visitors are impostors.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/6f84b502-ecbb-4031-b6ea-a8901bc9c613.png)](https://groas.com/post/we-logged-30-days-of-ai-bot-traffic-most)
  ## [We Logged 30 Days of AI Bot Traffic. About 2,500 Fetches Reached a Live Answer](https://groas.com/post/we-logged-30-days-of-ai-bot-traffic-most)
  [October 17, 2026 • 10 min read](https://groas.com/post/we-logged-30-days-of-ai-bot-traffic-most)

  [Written by Alexander Perelman](https://groas.com/post/we-logged-30-days-of-ai-bot-traffic-most)
* [![Tiny worker builds through an eight-week calendar of dioramas while a giant unplugged monitor lies face-down, cut from the plan.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/a0ad2a4f-a68e-4e79-9660-9cc44123f940.png)](https://groas.com/post/four-hours-a-week-sixty-days-what-i-d-do)
  ## [One Person, Four Hours a Week, 60 Days: An AI Overview Citation Playbook](https://groas.com/post/four-hours-a-week-sixty-days-what-i-d-do)
  [October 17, 2026 • 9 min read](https://groas.com/post/four-hours-a-week-sixty-days-what-i-d-do)

  [Written by Alexander Perelman](https://groas.com/post/four-hours-a-week-sixty-days-what-i-d-do)
* [![A cake made of stacked web pages with a gold number-one candle, as a server lifts out one neat slice: AI answers take a passage, not the top-ranked page.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/a7a8b39b-d041-4c2b-b31b-02739ad9fc56.png)](https://groas.com/post/i-spent-a-decade-thinking-in-match-types)
  ## [I Spent a Decade Thinking in Match Types. AI Answers Reward Something Else](https://groas.com/post/i-spent-a-decade-thinking-in-match-types)
  [October 17, 2026 • 9 min read](https://groas.com/post/i-spent-a-decade-thinking-in-match-types)

  [Written by Alexander Perelman](https://groas.com/post/i-spent-a-decade-thinking-in-match-types)
* [![Two tiny clay marketers gape up at a towering neon-purple audit binder while the consultant who delivered it waves goodbye from a taxi.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/1028dd80-43e0-4b7b-abcc-a4aef0b83df3.png)](https://groas.com/post/congratulations-on-your-94-page-aeo-audi)
  ## [Your 94-Page AEO Audit Is Ready. The Work Is Still Yours.](https://groas.com/post/congratulations-on-your-94-page-aeo-audi)
  [October 17, 2026 • 9 min read](https://groas.com/post/congratulations-on-your-94-page-aeo-audi)

  [Written by Alexander Perelman](https://groas.com/post/congratulations-on-your-94-page-aeo-audi)
* [![Clay figure of an exhausted account manager assembling flat-pack furniture from a blank white-labelled box with an endless instruction scroll at midnight.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/db410664-75b3-423b-a2ef-bad624a697b9.png)](https://groas.com/post/agency-owners-asked-about-reselling-whit)
  ## [White-Label AEO for Agencies: 10 Blunt Answers on Pricing, Ownership, and Margins](https://groas.com/post/agency-owners-asked-about-reselling-whit)
  [October 17, 2026 • 10 min read](https://groas.com/post/agency-owners-asked-about-reselling-whit)

  [Written by Alexander Perelman](https://groas.com/post/agency-owners-asked-about-reselling-whit)
* [![Tabletop model street of ten client houses, each fronted by a taxi meter that grows bigger down the row while a tiny agency owner stares up at them.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/00b7101f-7c92-458e-9e7b-5e9cbbd9f92a.png)](https://groas.com/post/before-you-resell-an-aeo-platform-across)
  ## [Before You Resell AEO Across 10 Clients: A 16-Point Vendor Checklist](https://groas.com/post/before-you-resell-an-aeo-platform-across)
  [October 17, 2026 • 9 min read](https://groas.com/post/before-you-resell-an-aeo-platform-across)

  [Written by Alexander Perelman](https://groas.com/post/before-you-resell-an-aeo-platform-across)
* [![A tiny shopkeeper plants Y and N flags on a graph-paper field while an expensive gold score dial sits roped off and ignored behind them.](https://pub-87da24ecbbfc4c3bad6875f3aa013712.r2.dev/generated-images/34ed18ad-2713-4ba5-8e3d-943a32d80d77.png)](https://groas.com/post/skip-the-subscription-build-an-in-house)
  ## [Build Your Own AI Mention Tracker With a Spreadsheet](https://groas.com/post/skip-the-subscription-build-an-in-house)
  [October 17, 2026 • 9 min read](https://groas.com/post/skip-the-subscription-build-an-in-house)

  [Written by Alexander Perelman](https://groas.com/post/skip-the-subscription-build-an-in-house)

[1](https://groas.com/author/alexander-perelman)[2](https://groas.com/author/alexander-perelman/page/2)…[70](https://groas.com/author/alexander-perelman/page/70)[Next](https://groas.com/author/alexander-perelman/page/2)

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